PRODUCT STRATEGY · DATA-DRIVEN DESIGN · AI-ENHANCED EXPERIENCES

Turning complex problems into clear, valuable products.

I’m Ricardo Rosales, a product designer who connects research, product strategy and interface design to create experiences that are simple to use, valuable for the business and built to scale.

Explore case studies About me

Research-led decisions

Scalable UX systems

Measurable product impact

SELECTED WORK

Case studies.

Selected projects exploring the problem, the process and the impact.

Hablemus

Anonymous voice support that helps older adults express themselves and feel accompanied without pressure.

MyConsole

An internal dashboard that improves workflows, visibility and operational control.

Elit

An ecommerce refresh designed to simplify shopping and respond to changing customer expectations.

X28

A clearer digital experience for security products, focused on trust, comprehension and conversion.

ABOUT ME

Where strategy, data and AI
meet human needs.

I’m Ricardo Rosales, a product designer who connects research, business goals and data to shape useful, scalable experiences. I explore AI where it can reduce friction, improve decisions and create real value.

Product Strategy Research & Insights Data-Informed Design AI Experiences Design Systems